Who, What, Where, Why & How
Bottom line…we help startups and scale-ups grow.
What we do
At MarketCraft GTM, we make go-to-market simple. We help tech startups and scale-ups that know their product can transform lives but struggle to navigate the path to market success.
We believe that GTM shouldn’t be a mystery—our mission is to equip businesses with the right strategies, tools, and confidence to execute, scale, and succeed. We’re passionate about tech, collaboration, and bringing teams together to rally around a greater cause.
Our goal isn’t just to provide solutions—we aim to enable, coach, and empower companies so they don’t need us anymore. By setting businesses up with repeatable, scalable GTM systems, we ensure they have everything they need to grow independently and thrive in their market.
Our Journey
Founded by industry veteran, Sue Foley, with decades of experience in management, marketing, product marketing and GTM, MarketCraft GTM was born out of a passion for helping tech innovators succeed. The journey began with a simple idea: to provide actionable, tailored guidance to startups eager to win and grow efficiently (without the BS).
MarketCraft GTM have partnered with GTM Partners to deliver the MOVE Framework that helps you answer the fundamental questions that drive GTM success. As a trusted and certified GTM partner we support businesses navigate the complexities of market entry, growth, and category creation. We take pride in our hands-on approach and deep understanding of our clients’ industries.
SaaS
Hospitality
Services
Entertainment
Legal Tech
ERP
Airlines
Luxury Retail
A Trusted GTM OS Certified Parter
As a GTM OS Certified Partner, we embed ourselves in your business to understand your goals, challenges, and market. Using the MOVE Framework, we start with an executive workshop to uncover gaps, misalignment, and growth opportunities.
Our model is flexible. We can partner long-term as an extension of your team or deliver a full GTM setup ready for internal execution. We also take on focused projects—messaging, websites, sales enablement, and more. Whatever the scope, we bring strategic clarity, executional know-how, and a focus on results.
Fix your pipeline problem, fast.
Unify and focus your revenue teams on results that matter, and ensure repeatable, scalable GTM motions for fast growth.